Cleaner Cloth

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We hate stinky sponges, so we created this double-sided cloth to meet your cleaning needs and keep your hands smelling clean. Use the jute side to scrub away the grime, and the cotton side to polish and shine.

*Filmed with Rice Paper Scissors @ Mojo Cafe.

Two Natural Fibers

Cotton is grown under organic and fair-trade guidelines, and then picked, ginned, and spun into thread, which is later turned into fabric.

Jute is grown along river deltas and dried on the banks in the sun. Jute is taken to mills, where is it spun into thread and turned into fabric.

The two fabrics are then cut and sewn into Janum cloths, with the addition of screen-printed designs and paper packaging made from rose petals and cotton.

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How it’s made into an ingredient

Why it’s good 

Organic/Fair-trade Cotton

Soft, fluffy fiber that grows around the seeds of cotton plants

1. Picking: Hand-picked by farmers

2. Ginning: Fiber removed from seeds

3. Spinning: Fiber is spun into thread, then into cloth

4. Cut & Sew: Fabric is turned into product

Absorbent, durable cloth that contains NO chemicals, unlike regular cleaning tools. Produced under fair-trade guidelines. Learn more...


Long, shiny vegetable fiber that grows in wet areas; also known as burlap

1. Growing: Along Ganges River delta, no chemicals

2. Cut & Dry: Hung over lines and dried in the sun

3. Processing: Sent to jute mills where it is spun into thread and then cloth

Natural anti-microbial and anti-odor properties. It improves soil conditions, air quality, and other crop health. It has high biological efficiency. Learn more...

Low Impact Dyes

Non-toxic dyes that have less burden on the environment than conventional dyes and natural dyes

While they might be petroleum based, low impact dyes are actually better than natural dyes, which require chemical adhesives. Learn more...

Contain no toxins or heavy metals. Use less water and create less waste water than regular dyes. Learn more about the two types of dye...

Rajlakshmi Cotton Mills

Rajlakshmi Cotton Mills is a fully-integrated organic cotton company based in Kolkata, India. Fair-trade guidelines are used at the farm level and at the spinning, ginning, and cut-and-sew factories.

A school is currently being built close to the main facility to provide the children of the employees a safe and sound education.


Paper Towels = dioxins = cancer, immune system trouble (

Sponges = triclosan = cancer, antibiotic resistance (

Cleaner Cloth = no chemicals = better health

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The US produces 3,000 tons of landfill waste per day from paper towels.

30% of all pesticides are used in traditional cotton cultivation.

The jute plant cleans the air and improves soil conditions.

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Organic = no exposure to dangerous pesticides on the farm

Fair-trade = wages to support a family

Organic + Fair-trade = fewer farmer suicides from spiraling debt

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Send @ Smile

When we get enough smiles this area will become an interactive showcase of submitted smiles. We will also send each producer a bound book of smiles for them to share with the people behind your products. If you would like to share your smile, send a photo with you and your product to

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